Wednesday, April 27, 2011



Here's another idea!

Test market opportunity. What if these components were considered as a means to introduce a brand new market, to test the water? It offers a lower threshold of risk: Instead of creating an 180,000-square-foot store and experimenting with that, first establish a component in a new market and tweak from there.

Now, let's hear your ideas -- join the conversation!

Didn't get the chance to read the full article? Click Here